by Lachlan, Kenneth; Spence, Patric R.
published in Journal of communication management : an international journal (2014)
published in Journal of communication management : an international journal (2014)
Article, E-Article
Branding Facet Online
by Spence, Patric R.; Lachlan, Kenneth; Sellnow, Timothy; Rice, Robert G.; Seeger, Henry
published in Southern Communication Journal (2017)
published in Southern Communication Journal (2017)
Article, E-Article
Branding Facet Online