by Lachlan, Kenneth A.; Burke, Jennifer; Spence, Patric R.; Griffin, Donyale
published in Howard Journal of Communications (2009)
published in Howard Journal of Communications (2009)
Article, E-Article
Branding Facet Online
by Lachlan, Kenneth A.; Spence, Patric R.; Lin, Xialing; Najarian, Kristy M.; Greco, Maria Del
published in Communication Studies (2014)
published in Communication Studies (2014)
Article, E-Article
Branding Facet Online