by Spence, Patric R.; Lachlan, Kenneth A.; Burke, Jennifer A.
published in Communication Theory (2011)
published in Communication Theory (2011)
Article, E-Article
Branding Facet Online
by Spence, Patric R.; Lachlan, Kenneth A.; Burke, Jennifer A.
published in Communication theory : an official journal of the International Communication Association (2011)
published in Communication theory : an official journal of the International Communication Association (2011)
Article, E-Article
Branding Facet Online
by Lachlan, Kenneth A.; Tamborini, Ron; Weber, Rene; Westerman, David; Skalski, Paul; Davis, Jeff
published in Journal of Broadcasting & Electronic Media (2009)
published in Journal of Broadcasting & Electronic Media (2009)
Article, E-Article
Branding Facet Online