by Spence, Patric R.; Lachlan, Kenneth A.; Burke, Jennifer A.
published in Communication theory : an official journal of the International Communication Association (2011)
published in Communication theory : an official journal of the International Communication Association (2011)
Article, E-Article
Branding Facet Online
by Spence, Patric R.; Lachlan, Kenneth A.; Lin, Xialing; Sellnow-Richmond, Deborah D.; Sellnow, Timothy L.
published in Communication Studies (2015)
published in Communication Studies (2015)
Article, E-Article
Branding Facet Online