Search Results - Eastman, Susan Tyler - Author Search Results adlr.link | Fachinformationsdienst (FID) für die Kommunikations-, Medien- und Filmwissenschaft

Uses of television and consumer life styles. A multivariate analysis.

by Eastman, Susan Tyler
published 1979

Article, E-Article IZI Database Branding IZI-Datenbank

Media programming: strategies and practices

by Eastman, Susan Tyler; Ferguson, Douglas A.
published 2013

Book, E-Book Branding Verbunddaten SWB

Media programming: strategies and practices

by Eastman, Susan Tyler; Ferguson, Douglas A.
published 2009

Book, E-Book Branding Verbunddaten SWB

Broadcast/cable/web programming: strategies and practices

by Eastman, Susan Tyler; Ferguson, Douglas A.
published 2002

Book, E-Book Branding Verbunddaten SWB

Promotion and marketing for broadcasting, cable and the web

published 2002

Book, E-Book Branding Verbunddaten SWB

Research in media promotion

published 2000

Book, E-Book Branding Verbunddaten SWB

Programming television and radio in South Africa

by Eastman, Susan Tyler
published in Ecquid novi : African journalism studies (2003)

Article, E-Article

Managers must take responsibility for the level of expertise of the next generation of journalists (Comments on the Senaf media audit)

by Eastman, Susan Tyler
published in Ecquid novi : African journalism studies (2002)

Article, E-Article

by Eastman, Susan Tyler
published in Journal of Radio Studies (1998)

Article, E-Article

Programming Theory Under Stress: The Active Industry and the Active Audience

by Eastman, Susan Tyler
published in Annals of the International Communication Association (1998)

Article, E-Article

by Eastman, Susan Tyler
published in Journal of radio studies : JRS (1998)

Article, E-Article

A pessimistic view of AM radio

by Eastman, Susan Tyler
published in Journal of Radio Studies (1993)

Article, E-Article

Policy issues raised by the FCC's 1983 and 1984 subcarrier decisions

by Eastman, Susan Tyler
published in Journal of Broadcasting (1984)

Article, E-Article

Evaluating premium performance in on‐air fundraising at public television stations

by Eastman, Susan Tyler
published in Journal of Broadcasting (1984)

Article, E-Article

Uses of television viewing and consumer life styles: A multivariate analysis

by Eastman, Susan Tyler
published in Journal of Broadcasting (1979)

Article, E-Article

Orientations Toward Television Outside the Home

by Krotz, Friedrich; Eastman, Susan Tyler
published in Journal of Communication (1999)

Article, E-Article

Research Articles - Orientations Toward Television Outside the Home

by Krotz, Friedrich; Eastman, Susan Tyler
published in Journal of communication : an official journal of the International Communication Association (1999)

Article, E-Article

Viewer uses of promotional media to find out about television programs

by Gantz, Walter; Eastman, Susan Tyler
published in Journal of Broadcasting (1983)

Article, E-Article

Media promotion and marketing for broadcasting, cable, and the Internet

published 2006

Book, E-Book Branding Verbunddaten SWB

Promoting Movies on Television

by Eastman, Susan Tyler; Schwartz, Nancy; Cai, Xiaomei
published in Journal of applied communication research : JACR (2005)

Article, E-Article

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