A cognitive psychology of mass communication

Klappentext: With this third edition of "A Cognitive Psychology of Mass Communication", author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge creates consequences for attitudes and behavior. Presenting theories from psychology and communication along with reviews of the corresponding research, this text covers a wide variety of media and media issues, ranging from the commonly discussed topics - sex, violence, advertising - to less-studied topics, such as values, sports, and entertainment education.

Mass communication in society : the textbook for our lives -- Research and theory in mass communication : how we study media scientifically -- Portrayals of groups : distorted social mirrors -- Advertising : food (and everything else) for thought -- Communication of values : media as parent and priest -- Sports : marriage of convenience or conquest by television? -- News : setting the agenda about the world -- Politics : using news and advertising to win elections -- Violence : does all that mayhem matter? -- Sex : turning on, turning nasty -- Prosocial media : helpful media helping people -- Living constructively with media : taking charge in the new millennium