| Beteiligte: | , |
|---|---|
| veröffentlicht: | London [u.a.] Routledge 2011 |
| Medientyp: | Buch, E-Book |
| Beschreibung: | Enth. 8 Beitr. - Literaturangaben |
|---|---|
| Umfang: | X, 137 S. |
| Notiz: | Introduction: implications of a (radical) socio-cultural 'turn' in public relations scholarship Imagining public relations anthropology Public relations in the postmodern city: an ethnographic account of PR occupational culture in Mexico City Public relations and storytelling Public relations and society: a Bourdieuvian perspective Diversity in public relations Communication for social transformation Pragmatism, semiotics and sacred truth Bubble wrap: social media, public relations, culture and society |
| ISBN: |
0415572746
9780415572736 9780415572743 0415572738 |
| Ausgabe: | 1st ed. |
| Sprache: | Englisch |
| Schlagwörter: | |
| Kollektion: | Verbunddaten SWB |
Introduction: implications of a (radical) socio-cultural 'turn' in public relations scholarship / Lee Edwards and Caroline E.M. Hodges -- Imagining public relations anthropology / Jacquie L'Etang -- Public relations in the postmodern city: an ethnographic account of PR occupational culture in Mexico City / Caroline E.M. Hodges -- Public relations and storytelling / Paul Elmer -- Public relations and society: a Bourdieuvian perspective / Lee Edwards -- Diversity in public relations / Lee Edwards -- Communication for social transformation / Caroline E.M. Hodges and Nilam McGrath -- Pragmatism, semiotics and sacred truth / Steve Mackey -- Bubble wrap: social media, public relations, culture and society / Kristin Demetrious |
| Introduction: implications of a (radical) socio-cultural 'turn' in public relations scholarship \ Lee Edwards and Caroline E.M. Hodges Imagining public relations anthropology \ Jacquie L'Etang Public relations in the postmodern city: an ethnographic account of PR occupational culture in Mexico City \ Caroline E.M. Hodges Public relations and storytelling \ Paul Elmer Public relations and society: a Bourdieuvian perspective \ Lee Edwards Diversity in public relations \ Lee Edwards Communication for social transformation \ Caroline E.M. Hodges and Nilam McGrath Pragmatism, semiotics and sacred truth \ Steve Mackey Bubble wrap: social media, public relations, culture and society \ Kristin Demetrious. |