@article{ ai-49-aHR0cDovL2R4LmRvaS5vcmcvMTAuMTE3Ny8wMDIyMjQyOTUxMDE2MDAyMzU, title = {In Memoriam}, journal = {Journal of Marketing}, volume = {16}, number = {2}, pages = {245-245}, author = {King, Robert N.}, publisher = {SAGE Publications}, year = {1951}, issn = {0022-2429}, issn = {1547-7185}, language = {English}, url = {http://dx.doi.org/10.1177/002224295101600235}, url = {https://katalog.adlr.link/Record/ai-49-aHR0cDovL2R4LmRvaS5vcmcvMTAuMTE3Ny8wMDIyMjQyOTUxMDE2MDAyMzU} }