Beteiligte: | , |
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In: | Newspaper Research Journal, 36, 2015, 4, S. 382-398 |
veröffentlicht: |
SAGE Publications
|
Medientyp: | Artikel, E-Artikel |
Umfang: | 382-398 |
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ISSN: |
0739-5329
2376-4791 |
DOI: | 10.1177/0739532915618408 |
veröffentlicht in: | Newspaper Research Journal |
Sprache: | Englisch |
Schlagwörter: | |
Kollektion: | SAGE Publications (CrossRef) |
<jats:p> A time-series analysis of 10 years of a newspaper’s content and financial data confirms the positive content and revenue relationship in cross-sectional data also exists in longitudinal data. Publishing more news content, particularly in shorter article length and more diverse topic areas, boosts the newspaper’s circulation and ad revenue over time. </jats:p> |