Bibliographische Detailangaben
Beteiligte: Bradshaw, Alan, Chatzidakis, Andreas
In: Marketing Theory, 16, 2016, 3, S. 347-360
veröffentlicht:
SAGE Publications
Medientyp: Artikel, E-Artikel

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Umfang: 347-360
ISSN: 1470-5931
1741-301X
DOI: 10.1177/1470593116636662
veröffentlicht in: Marketing Theory
Sprache: Englisch
Schlagwörter:
Kollektion: SAGE Publications (CrossRef)
Inhaltsangabe

<jats:p> This article explores the skin-ego, a theory associated with Didier Anzieu, which holds that we experience life as encapsulated by an outer shell. This insight is used to push understandings within consumer research of how we might regard the body, not as a finite entity bound in absolute time and space or as a canvas to be decorated, but as a porous and sprawling entity that bears unconscious and historically formed relationalities open to transformation. This vein of insight allows us to consider anew how music and noise is consumed in terms of containment, holding and individuation. </jats:p>