@article{
ai-49-aHR0cDovL2R4LmRvaS5vcmcvMTAuMTEwOC9qcGJtLTEwLTIwMTctMTU5Nw,
title = {Inferred social approval and brand tribalism: a tale of two communities},
journal = {Journal of Product & Brand Management},
volume = {27},
number = {4},
pages = {363-374},
author = {Badrinarayanan, Vishag and Sierra, Jeremy J.},
publisher = {Emerald},
year = {2018},
issn = {1061-0421},
language = {English},
url = {http://dx.doi.org/10.1108/jpbm-10-2017-1597},
url = {https://katalog.adlr.link/Record/ai-49-aHR0cDovL2R4LmRvaS5vcmcvMTAuMTEwOC9qcGJtLTEwLTIwMTctMTU5Nw}
}