%0 Article, E-Article %A Bolen, William H. and Tillman, Rollie and Kirkpatrick, C. A. %I SAGE Publications %D 1973 %D 1973 %G Undetermined %@ 0022-2429 %~ adlr.link - Literatur für Kommunikations- und Medienwissenschaftler %T Promotion: Persuasive Communication in Marketing %V 37 %J Journal of Marketing %V 37 %N 1 %P 112 %U http://dx.doi.org/10.2307/1250786 %Z https://katalog.adlr.link/Record/ai-49-aHR0cDovL2R4LmRvaS5vcmcvMTAuMjMwNy8xMjUwNzg2 %U https://katalog.adlr.link/Record/ai-49-aHR0cDovL2R4LmRvaS5vcmcvMTAuMjMwNy8xMjUwNzg2