| Titel: | Twitter w kampaniach informacyjnych o związkach osób tej samej płci w Polsce i w USA [Twitter in awareness campaigns on same sex unions in Poland and in the USA]; |
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| Beteiligte: | |
| In: | Studia Medioznawcze [Media Studies], 71, 2017, 4, S. 61-76 |
| veröffentlicht: |
Wydawnictwo Wydziału Dziennikarstwa, Informacji i Bibliologii Uniwersytetu Warszawskiego
Publishing House Faculty of Journalism, Information and Book Studies, University of Warsaw |
| Medientyp: | Artikel, E-Artikel |
| ISSN: |
1641-0920
2451-1617 |
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| EISSN: | 2451-1617 |
| veröffentlicht in: | Studia Medioznawcze [Media Studies] |
| Sprache: | Polnisch |
| Schlagwörter: | |
| Kollektion: | CEEOL Central and Eastern European Online Library sid-53-col-ceeol |
Public awareness campaigns have begun to actively use social media, including Twitter. This also concerns controversial social and political issues, new ideas and habits, arousing hot debates, as exemplified by same-sex unions. This chapter investigates the use of Twitter communication by the Polish and American organizations supporting same-sex unions in 2015. It serves as a case study to formulate conclusions about the role of Twitter in modern informational and educational campaigns. |