Not conformed to this world
how U.S. religion communicators describe public relations

"Although religious public relations represents one of the oldest specializations in American practice, few scholars have examined how U.S. faith groups use communication to manage relationships. One such study is Dr. Cannon’s article in this issue that probes how religion communicators understand public relations. Specifically, this project sees how well communicators and leaders representing U.S. faith groups think measures of the four public relations models in Grunig’s “Excellence Theory” apply to their organizations." [Information des Anbieters]