Bibliographic Details
Authors and Corporations: Benoit, William L. (Author)
published: New York, Bern, Frankfurt am Main, Berlin, Vienna [u.a.] Lang 2007
Part of: Frontiers in political communication ; 11
Media Type: Book, E-Book

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Item Description: Literaturverz. S. [259] - 282
Physical Description: XI, 292 S.; graph. Darst; 230 mm x 160 mm
ISBN: 0820486361
0820486043
9780820486369
9780820486048
Language: English
Part of: Frontiers in political communication ; 11
Subjects:
Collection: Verbunddaten SWB
Table of Contents
The nature of political campaigns -- The functional theory of political campaign discourse -- The role of medium in campaign discourse -- The role of source in campaign discourse -- The role of context in campaign discourse -- Non-presidential, non-U.S. campaign discourse -- News coverage of campaign messages -- Voters : Campaign messages and election outcome -- Conclusion