Weapons of mass persuasion
strategic communication to combat violent extremism

Preface -- Strategic communication in a post 9/11 world -- Strategery: missed opportunities and the consequences of obsolete strategic communication theory / Bud Goodall, Angela Trethewey, & Steve Corman -- Strategic ambiguity, communication, and public diplomacy in an uncertain world: principles and practices / Bud Goodall, Angela Trethewey, & Kelly McDonald -- Leadership reconsidered as historical subject: sketches from the Cold War to post-9/11 / Angela Trethewey & Bud Goodall -- Case studies on communication, terrorism, & national security -- Communication and media strategy in the jihadi war of ideas / Steve Corman & Jill Schiefelbein -- The Iranian letter to President Bush: analysis and recommendations / Bud Goodall, Linell Cady, Steven R. Corman, Kelly McDonald, Mark Woodward, & Carolyn Forbes -- One message for many audiences: framing the death of Abu Musa al-Zarqawi / Zachary Justus & Aaron Hess -- Re-defining the long war: toward a new vocabulary for international terrorism / Aaron Hess & Zachary Justus -- Crafting a new communication policy -- A new communication model for the 21st century: from simplistic influence to pragmatic complexity / Steve Corman, Angela Trethewey, & Bud Goodall -- Final recommendations: global communication, national (in)security, and the role of new scholarship in an uncertain world / Steve Corman, Angela Trethewey, & Bud Goodall -- Useful links -- Appendix a -- Index