| Beteiligte: | |
|---|---|
| veröffentlicht: | New York, Frankfurt, Berlin, Bern, Vienna [u.a.] Lang c 2010 |
| Teil von: |
Mediated youth ; 11
|
| Medientyp: | Buch, E-Book |
| Beschreibung: | Includes bibliographical references (p. [187] - 195) and index |
|---|---|
| Umfang: | XXI, 199 S.; Ill; 23 cm |
| ISBN: |
9781433105647
9781433105654 1433105659 1433105640 |
| Sprache: | Englisch |
| Teil von: |
Mediated youth ; 11
|
| Schlagwörter: | |
| Kollektion: | Verbunddaten SWB |
"Money and tv destroyed this thing!": mediated youth, popular music and the brandscape -- Music as it should be: building brands and making music -- "I pushed my way to the front with every band I saw": the centrality of live music in a mediated brandscape -- We are not here to endorse products; we are just here to play music: musicians in the brandscape -- Enjoy responsibly!: young people and corporate citizens as brand co-creators -- Brand builders -- "I'm here to party": the future of mediated youth |