Authors and Corporations: | , |
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published: | [Bradford, England] Emerald 2010 Online-Ausg.. 2010 |
Part of: |
Journal of communication management
|
Media Type: | Book, E-Book |
Item Description: | Includes bibliographical references |
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Physical Description: | Online-Ressource (p. 183-282); ill |
ISBN: |
9780857243874
|
Language: | English |
Part of: |
Journal of communication management
|
Subjects: | |
Other Editions: | Authenticity |
Print version: | Authenticity |
Collection: | Verbunddaten SWB |
What does it mean to be 'authentic' in a world of reality television and virtual communication? How is an organisation, or a brand, positioned as 'authentic'? Our understanding of the term 'authentic' in terms of authorship, trust, and truth is challenged in the communication 'clutter' of an increasingly globalised world. Together, the papers reveal the fluidity of meanings surrounding the concept and enactment of authenticity in very different contexts; they shed new light on theoretical understandings, and at the same time raise questions about how authenticity is perceived and evaluated in |
cover; CONTENTS; Editorial advisory board; Guest editorial; Viewpoint; Viewpoint; Authenticity in organisational context: fragmentation, contradiction and loss of control; Authenticity in management metaconversations; Authenticity and the construct's dimensions in public relations and communication research; Authentic dialogue? The role of "friendship" in a social media recruitment campaign; Socially mediated authenticity; Comparative book review; |