APA Citation

Jones, J P. (1999). The Advertising Business: Operations, Creativity, Media Planning, Integrated Communications. Thousand Oaks: SAGE Publications, Incorporated.

ISBD Citation

The Advertising Business : Operations, Creativity, Media Planning, Integrated Communications . — Thousand Oaks : SAGE Publications, Incorporated, 1999. — 1 online resource (561 pages). — ISBN 9781452264646

MLA Citation

Jones, John Philip. The Advertising Business: Operations, Creativity, Media Planning, Integrated Communications.Thousand Oaks: SAGE Publications, Incorporated, 1999.

Remember to check citations for accuracy before including them in your work.