In: | Interactive Marketing, 3, 2002, 4, p. 390-405 |
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published: |
Springer Science and Business Media LLC
|
Media Type: | Article, E-Article |
Physical Description: | 390-405 |
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ISSN: |
1463-5178
1478-0844 |
DOI: | 10.1057/palgrave.im.4340152 |
published in: | Interactive Marketing |
Language: | Undetermined |
Subjects: | |
Collection: | Springer Science and Business Media LLC (CrossRef) |