Banerjee, S.(2019). Identifying the antecedents of posts’ popularity on Facebook Fan Pages. Journal of Brand Management, 26(6), 621-633. doi:10.1057/s41262-019-00157-7
MLA CitationBanerjee, Snehasish. "Identifying the Antecedents of Posts’ Popularity On Facebook Fan Pages". Journal of Brand Management, 26.6 ( 2019 ): 621-633.
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