Historical and Personal Nostalgia in Advertising Text: TheFin de siècleEffect

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Bibliographic Details
Authors and Corporations: Stern, Barbara B.
In: Journal of Advertising, 21, 1992, 4, p. 11-22
published:
Informa UK Limited
Media Type: Article, E-Article

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further information
Physical Description: 11-22
ISSN: 0091-3367
1557-7805
DOI: 10.1080/00913367.1992.10673382
published in: Journal of Advertising
Language: English
Subjects:
Marketing
Communication
Business and International Management
Collection: Informa UK Limited (CrossRef)