| Title: | Misleading Consumers with Green Advertising? An Affect–Reason–Involvement Account of Greenwashing Effects in Environmental Advertising; |
|---|---|
| Authors and Corporations: | , , |
| In: | Journal of Advertising, 47, 2018, 2, p. 127-145 |
| published: |
Informa UK Limited
|
| Media Type: | Article, E-Article |
| Physical Description: | 127-145 |
|---|---|
| ISSN: |
0091-3367
1557-7805 |
| DOI: | 10.1080/00913367.2018.1452652 |
| published in: | Journal of Advertising |
| Language: | English |
| Subjects: | |
| Collection: | Informa UK Limited (CrossRef) |