The influence of cultural aspects on public perception of the importance of CSR activity and purchas...

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Bibliographic Details
Title: The influence of cultural aspects on public perception of the importance of CSR activity and purchase intention in Korea;
Authors and Corporations: Bae, Jiyang, Kim, Soojung
In: Asian Journal of Communication, 23, 2013, 1, p. 68-85
published:
Informa UK Limited
Media Type: Article, E-Article
further information
Physical Description: 68-85
ISSN: 0129-2986
1742-0911
DOI: 10.1080/01292986.2012.725174
published in: Asian Journal of Communication
Language: English
Subjects:
Education
Communication
Collection: Informa UK Limited (CrossRef)