Pratt, C B.(1999). Marketing-communications in sub-Saharan Africa: Toward an ethics-based framework. Ecquid Novi: African Journalism Studies, 20(1), 50-61. doi:10.1080/02560054.1999.9653237
MLA CitationPratt, Cornelius B. "Marketing-communications in Sub-Saharan Africa: Toward an Ethics-based Framework". Ecquid Novi: African Journalism Studies, 20.1 ( 1999 ): 50-61.
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