Marketing-communications in sub-Saharan Africa: Toward an ethics-based framework

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Bibliographic Details
Authors and Corporations: Pratt, Cornelius B., Ha, Louisa, Okigbo, Charles C.
In: Ecquid Novi: African Journalism Studies, 20, 1999, 1, p. 50-61
published:
Informa UK Limited
Media Type: Article, E-Article

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further information
Physical Description: 50-61
ISSN: 0256-0054
1942-0773
DOI: 10.1080/02560054.1999.9653237
published in: Ecquid Novi: African Journalism Studies
Language: English
Subjects:
Communication
Collection: Informa UK Limited (CrossRef)