Churn Management and Policy: Measuring the Effectiveness of Fixed-Mobile Bundling on Mobile Subscrib...

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Bibliographic Details
Title: Churn Management and Policy: Measuring the Effectiveness of Fixed-Mobile Bundling on Mobile Subscriber Retention;
Authors and Corporations: Yang, Myengja
In: Journal of Media Economics, 26, 2013, 4, p. 170-185
published:
Informa UK Limited
Media Type: Article, E-Article

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further information
Physical Description: 170-185
ISSN: 0899-7764
1532-7736
DOI: 10.1080/08997764.2013.842920
published in: Journal of Media Economics
Language: English
Subjects:
Collection: Informa UK Limited (CrossRef)