Chung, C.(2018). Attitudes toward Star Ratings: Generational Differences among Indian Consumers. Journal of Global Marketing, 31(2), 128-141. doi:10.1080/08911762.2017.1412553
MLA CitationChung, Christina. "Attitudes Toward Star Ratings: Generational Differences Among Indian Consumers". Journal of Global Marketing, 31.2 ( 2018 ): 128-141.
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