The Moderating Role of Local vs. Foreign Shopping Context in Consumer Experience

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Bibliographic Details
Authors and Corporations: Chan, Elisa K.
In: Journal of Global Marketing, 31, 2018, 5, p. 339-353
published:
Informa UK Limited
Media Type: Article, E-Article

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further information
Physical Description: 339-353
ISSN: 0891-1762
1528-6975
DOI: 10.1080/08911762.2018.1433263
published in: Journal of Global Marketing
Language: English
Subjects:
Marketing
Business and International Management
Collection: Informa UK Limited (CrossRef)