APA Citation

Kaura, V.(2013). Service Convenience, Customer Satisfaction, and Customer Loyalty: Study of Indian Commercial Banks. Journal of Global Marketing, 26(1), 18-27. doi:10.1080/08911762.2013.779405

MLA Citation

Kaura, Vinita. "Service Convenience, Customer Satisfaction, and Customer Loyalty: Study of Indian Commercial Banks". Journal of Global Marketing, 26.1 ( 2013 ): 18-27.

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