Kim, S.(2019). The reciprocal impact of both visual and verbal metaphors in advertisements: The moderating role of need for cognition. Journal of Visual Literacy, 38(4), 305-323. doi:10.1080/1051144x.2019.1611701
MLA CitationKim, Soojin. "The Reciprocal Impact of Both Visual and Verbal Metaphors in Advertisements: The Moderating Role of Need for Cognition". Journal of Visual Literacy, 38.4 ( 2019 ): 305-323.
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