APA Citation

Byrne, S.(2012). The Unintended Consequences of Disclosure: Effect of Manipulating Sponsor Identification on the Perceived Credibility and Effectiveness of Smoking Cessation Advertisements. Journal of Health Communication, 17(10), 1119-1137. doi:10.1080/10810730.2012.665425

MLA Citation

Byrne, Sahara. "The Unintended Consequences of Disclosure: Effect of Manipulating Sponsor Identification On the Perceived Credibility and Effectiveness of Smoking Cessation Advertisements". Journal of Health Communication, 17.10 ( 2012 ): 1119-1137.

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