In: | Journal of Marketing Communications, 15, 2009, 4, p. 285-286 |
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published: |
Informa UK Limited
|
Media Type: | Article, E-Article |
Physical Description: | 285-286 |
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ISSN: |
1466-4445
1352-7266 |
DOI: | 10.1080/13527260903185269 |
published in: | Journal of Marketing Communications |
Language: | English |
Subjects: | |
Collection: | Informa UK Limited (CrossRef) |