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Bibliographic Details
Title:	Real options theory, flexibility and the media industry : A conceptual outline for potential application areas; A conceptual outline for potential application areas
Authors and Corporations:	Dimpfel, Marcus, Habann, Frank, Algesheimer, René
In:	International Journal on Media Management, 4, 2002, 4, p. 261-272
published:	Informa UK Limited
Media Type:	Article, E-Article

further information
Physical Description:	261-272
ISSN:	1424-1277 1424-1250
DOI:	10.1080/14241270209390007
published in:	International Journal on Media Management
Language:	English
Subjects:	Strategy and Management Communication
Collection:	Informa UK Limited (CrossRef)

Real options theory, flexibility and the media industry : A conceptual outline for potential applica... A conceptual outline for potential application areas