(1999). Article Not Available Electronically. Journal of Interactive Marketing, 13(2), 16-28. doi:10.1002/(sici)1520-6653(199921)13:2<16::aid-dir3>3.0.co;2-r
MLA Citation"Article Not Available Electronically". Journal of Interactive Marketing, 13.2 ( 1999 ): 16-28.
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