| In: | Journal of Interactive Marketing, 13, 1999, 2, p. 16-28 |
|---|---|
| published: |
SAGE Publications
|
| Media Type: | Article, E-Article |
| Physical Description: | 16-28 |
|---|---|
| ISSN: |
1094-9968
1520-6653 |
| DOI: | 10.1002/(sici)1520-6653(199921)13:2<16::aid-dir3>3.0.co;2-r |
| published in: | Journal of Interactive Marketing |
| Language: | English |
| Subjects: | |
| Collection: | SAGE Publications (CrossRef) |