Switching behavior in automobile markets: A consideration-sets model

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Bibliographic Details
Authors and Corporations: Sambandam, Rajan, Lord, Kenneth R.
In: Journal of the Academy of Marketing Science, 23, 1995, 1, p. 57-65
published:
Springer Science and Business Media LLC
Media Type: Article, E-Article

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further information
Physical Description: 57-65
ISSN: 0092-0703
1552-7824
DOI: 10.1007/bf02894612
published in: Journal of the Academy of Marketing Science
Language: English
Subjects:
Collection: Springer Science and Business Media LLC (CrossRef)