Akaka, M A.(2019). Value creation in consumption journeys: Recursive reflexivity and practice continuity. Journal of the Academy of Marketing Science, 47(3), 499-515. doi:10.1007/s11747-019-00628-y
MLA CitationAkaka, Melissa Archpru. "Value Creation in Consumption Journeys: Recursive Reflexivity and Practice Continuity". Journal of the Academy of Marketing Science, 47.3 ( 2019 ): 499-515.
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