Enhancing breast cancer communications: A cultural models approach

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Bibliographic Details
Authors and Corporations: Barg, Frances K., Grier, Sonya A.
In: International Journal of Research in Marketing, 25, 2008, 4, p. 335-342
published:
Elsevier BV
Media Type: Article, E-Article

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further information
Physical Description: 335-342
ISSN: 0167-8116
DOI: 10.1016/j.ijresmar.2008.07.003
published in: International Journal of Research in Marketing
Language: English
Subjects:
Marketing
Collection: Elsevier BV (CrossRef)