de Almeida, S O.(2018). Seriously Engaged Consumers: Navigating Between Work and Play in Online Brand Communities. Journal of Interactive Marketing, 44, 29-42. doi:10.1016/j.intmar.2018.05.006
MLA Citationde Almeida, Stefânia Ordovás. "Seriously Engaged Consumers: Navigating Between Work and Play in Online Brand Communities". Journal of Interactive Marketing, 44 ( 2018 ): 29-42.
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