A Reply to Reed : Jolson offers another look at sales presentation types in reply to Reed's com...
Jolson offers another look at sales presentation types in reply to Reed's comments.

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Bibliographic Details
Title: A Reply to Reed : Jolson offers another look at sales presentation types in reply to Reed's comments.; Jolson offers another look at sales presentation types in reply to Reed's comments.
Authors and Corporations: Jolson, Marvin A.
In: Journal of Marketing, 40, 1976, 1, p. 68-70
published:
SAGE Publications
Media Type: Article, E-Article

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further information
Physical Description: 68-70
ISSN: 0022-2429
1547-7185
DOI: 10.1177/002224297604000113
published in: Journal of Marketing
Language: English
Subjects:
Collection: SAGE Publications (CrossRef)