| Authors and Corporations: | , , |
|---|---|
| In: | Journal of Marketing, 46, 1982, 4, p. 125-135 |
| published: |
SAGE Publications
|
| Media Type: | Article, E-Article |
| Physical Description: | 125-135 |
|---|---|
| ISSN: |
0022-2429
1547-7185 |
| DOI: | 10.1177/002224298204600413 |
| published in: | Journal of Marketing |
| Language: | English |
| Subjects: | |
| Collection: | SAGE Publications (CrossRef) |
<jats:p>The job characteristics model of worker motivation has been applied in many organizational settings. An empirical application of this model to the industrial sales position is presented in this article. The model appears to have potential in the study of sales force motivation and satisfaction.</jats:p> |