APA Citation

Bloch, P H.(1995). Seeking the Ideal Form: Product Design and Consumer Response. Journal of Marketing, 59(3), 16-29. doi:10.1177/002224299505900302

MLA Citation

Bloch, Peter H. "Seeking the Ideal Form: Product Design and Consumer Response". Journal of Marketing, 59.3 ( 1995 ): 16-29.

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