Bibliographische Detailangaben
Beteiligte: Bai, Ruoyun
In: Media, Culture & Society, 34, 2012, 4, S. 391-406
veröffentlicht:
SAGE Publications
Medientyp: Artikel, E-Artikel

Nicht angemeldet

weitere Informationen
Umfang: 391-406
ISSN: 0163-4437
1460-3675
DOI: 10.1177/0163443711436354
veröffentlicht in: Media, Culture & Society
Sprache: Englisch
Schlagwörter:
Kollektion: SAGE Publications (CrossRef)
Inhaltsangabe

<jats:p> A case study of Chinese writers and their participation in the development and production of anticorruption dramas, this article uses the theoretical framework of cultural mediation to understand the reformulated role of media professionals in media and cultural production in postsocialist China. It is shown in the article that Chinese media professionals act as cultural brokers to mediate between divergent needs and demands, a key skill that sutures differences and subdues disruptive forces in the rapidly changing Chinese mediascape. The article first describes cultural mediation at the textual, programming and discursive levels, and then interrogates its ideological implications. It argues that while cultural brokerage seems to generate more ideological openness and polysemy, it also perpetuates an ideological bias by re-semanticizing the state ideology via a neoliberal lens. </jats:p>