Fisk, G.(1990). Toward Maximum Understanding and Use of the Macromarketing Bibliography. Journal of Macromarketing, 10(1), 41-42. doi:10.1177/027614679001000108
MLA CitationFisk, George. "Toward Maximum Understanding and Use of the Macromarketing Bibliography". Journal of Macromarketing, 10.1 ( 1990 ): 41-42.
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