Authors and Corporations: | |
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In: | Marketing Theory, 15, 2015, 1, p. 129-130 |
published: |
SAGE Publications
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Media Type: | Article, E-Article |
Physical Description: | 129-130 |
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ISSN: |
1470-5931
1741-301X |
DOI: | 10.1177/1470593114558536 |
published in: | Marketing Theory |
Language: | English |
Subjects: | |
Collection: | SAGE Publications (CrossRef) |