Authors and Corporations: | , , , , |
---|---|
In: | European Journal of Marketing, 47, 2013, 9, p. 1399-1420 |
published: |
Emerald
|
Media Type: | Article, E-Article |
Physical Description: | 1399-1420 |
---|---|
ISSN: |
0309-0566
|
DOI: | 10.1108/ejm-10-2011-0561 |
published in: | European Journal of Marketing |
Language: | English |
Subjects: | |
Collection: | Emerald (CrossRef) |