Applying an ecological model to social marketing communications

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Bibliographic Details
Authors and Corporations: Lindridge, Andrew, MacAskill, Susan, Gnich, Wendy, Eadie, Douglas, Holme, Ingrid
In: European Journal of Marketing, 47, 2013, 9, p. 1399-1420
published:
Emerald
Media Type: Article, E-Article

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further information
Physical Description: 1399-1420
ISSN: 0309-0566
DOI: 10.1108/ejm-10-2011-0561
published in: European Journal of Marketing
Language: English
Subjects:
Collection: Emerald (CrossRef)