Jelinek, J.(2018). Art as strategic branding tool for luxury fashion brands. Journal of Product & Brand Management, 27(3), 294-307. doi:10.1108/jpbm-01-2017-1408
MLA CitationJelinek, Julia-Sophie. "Art As Strategic Branding Tool for Luxury Fashion Brands". Journal of Product & Brand Management, 27.3 ( 2018 ): 294-307.
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