| Authors and Corporations: | , |
|---|---|
| In: | Journal of Product & Brand Management, 27, 2018, 2, p. 101-102 |
| published: |
Emerald
|
| Media Type: | Article, E-Article |
| Physical Description: | 101-102 |
|---|---|
| ISSN: |
1061-0421
|
| DOI: | 10.1108/jpbm-01-2018-1721 |
| published in: | Journal of Product & Brand Management |
| Language: | English |
| Subjects: | |
| Collection: | Emerald (CrossRef) |