APA Citation

Atkin, D J.(2003). Predictors of Audience Interest in Adopting Digital Television. Journal of Media Economics, 16(3), 159-173. doi:10.1207/s15327736me1603_2

MLA Citation

Atkin, David J. "Predictors of Audience Interest in Adopting Digital Television". Journal of Media Economics, 16.3 ( 2003 ): 159-173.

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